We are EMG
We are EMG
Full-service B2B & AI visibility agency
Global industrial communications driving purposeful change, AI-era-proof
Full-service B2B & AI visibility agency
Stories that move people — and get found by AI

Clients

Expertise

Thought Leadership & Executive Profiling
Global Industrial Communications
Sustainability Communication
Insights, Strategy & Empowerment
AI Visibility & GEO

Client News

We know how the industrial trade media landscape works. For more than 30 years, our specialist knowledge and established relationships with key editors have enabled us to secure meaningful coverage in publications that matter most to our clients’ target audiences. Through our dedicated PressReleaseFinder platform, we streamline the distribution of your news to relevant editors worldwide. For those seeking to elevate brand awareness across industrial markets, it’s proven to be an instrumental platform, ensuring your innovations reach engaged, specialist audiences at the right time.
Clariant launches two new R&D laboratories in China, strengthening local innovation capability
Clariant launches two new R&D laboratories in China, strengthening local innovation capability

EMG Summit

The EMG Communicator Summit brought together industry leaders to explore ‘Sustainable Change’ in business communications. Delegates explored AI’s transformative potential, emerging sustainability requirements, and new regulatory frameworks, leaving with actionable strategies for their businesses.
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Insights

Content Marketing
Digital Marketing
Global Industrial Communications
The blog cocktail: layering information one blog at a time
Nancy van Heesewijk
You’ve done a press release, sent it out to everyone who would be interested and shared it on social media. Your job of getting the message out is now done and it’s time to relax. Right? Wrong!
Content Marketing
Digital Marketing
Global Industrial Communications
Insights, Strategy & Empowerment
One great piece of content is not enough
Nancy van Heesewijk
When talking about AI, one question is now central to almost every client conversation we're having: how do we become visible in AI-generated search, and how do we prove it's working?
Content Marketing
Digital Marketing
Global Industrial Communications
Sustainability Communication
Thought Leadership & Executive Profiling
Has content become too vanilla?
Kim Lommaert
Content comes up, unprompted, in almost every conversation we have with clients. While some customers already have established strategies in place, others are just dipping their toes for the first time. It seems though that content marketing has finally reached a tipping point with industrial technology communicators. That’s great, but a word of caution – with AI making it easier than ever to churn out generic content at scale, beware of vanilla-isation.

Global Reach

Contact

Our office locations

EMG Netherlands office
Lelyweg 6
4612 PS Bergen op Zoom
EMG China office
Rm. 903A, Building 3, No.235,
East Yunling Road,
Putuo District, Shanghai