Media Relations

At EMG, we deliver tailored B2B media relations services that elevate your industry presence. We leverage global media connections to secure strategic coverage, craft compelling content, and provide spokesperson training. Our proprietary tools offer real-time campaign insights, ensuring continuous optimisation and measurable success in reaching your target audience.

Connecting with your audience

Our expertise in global industrial media relations ensures your message reaches and resonates with your target audience effectively.

  • Tailored media strategies and expert content created by skilled writers, delivering industry-specific messaging that maximises relevance and impact.
  • Engaging, newsworthy articles that capture attention and effectively communicate your key messages to target audiences.
  • Comprehensive management of the entire media relations process, from strategy development to content distribution and performance tracking.

Magnify your media coverage

We leverage our extensive network and global industrial PR capabilities to maximise your media exposure across diverse markets.

  • Strong relationships with industry editors built over 30 years, as well as robust media networks, enable us to secure coverage and maintain interest across global and local media platforms.
  • International teams with multilingual capabilities ensure effective communication across regions, overcoming geographical and cultural barriers.
  • Full support including handling press inquiries and translating content into multiple languages.

Evolve into an industry leader

We enhance brand visibility and position your company, and its expert spokespersons, as industry thought leaders.

  • Established connections with industry editors to secure media coverage, increasing brand awareness and expert positioning.
  • Development and implementation of content strategies that ensure consistent, compelling messaging across all media channels, aligning with your company's voice.
  • Spokesperson training programmes to cultivate confident representatives who deliver authoritative and consistent brand communication.

Measure your impact

At EMG, we use advanced monitoring and analysis tools to provide tangible evidence of your B2B media relations success and guide optimisation efforts.

  • Proprietary media monitoring and reporting tools to deliver precise insights and clear metrics on media relations impact and assess campaign effectiveness.
  • Customised reporting tailored to your specific needs, allowing for strategic decision-making and continuous improvement.

 

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Our office locations

EMG Netherlands office
Lelyweg 6
4612 PS Bergen op Zoom
EMG China office
Room. 1501
T3 Upper West,
No.69, Lishang Road, Putuo District,
Shanghai